Some more snippets and quotable quotes from Carnival UK’s The Cruise Report, issued this week.
“By adding £100 or £150 per person on board credit, cruises became effectively all-inclusive for some passengers. This kind of certainty about their overall holiday bill was clearly exactly what they wanted.”
Nigel Esdale, Commercial Director, Carnival UK
“We did see a trend
[in 2009] towards taking shorter cruises, with 16-night Mediterranean cruises something of a harder sell. The transatlantic voyages are mainly bought as seven-night holidays so they did well.”
Peter Shanks, President and Managing Director, Cunard Line
“We are lowering our energy consumption every year by between 3 and 4 per cent through a variety of solutions from new paints and hull coatings to simply slowing the ships down. Longer (seven-day) transatlantic crossings are one major change which will mean a greener, as well as a lower cost operation.”
Micky Arison, Chairman and CEO, Carnival Corporation
“We researched our passengers’ views on dining and what they liked best on our ships. As a result, menus have been changed with some old British favourites – like the savoury course – re-introduced after a long time away. The research also revealed that there was a strong demand for more fish and other dishes perceived as ‘healthier’ so there is now a greater range on the menus.”
Carol Marlow, Managing Director P&O Cruises
“We never book an act we have not seen live as we do not want any racist or sexist material. We always monitor response to the acts in customer questionnaires because quite often people in an audience will laugh and applaud and look as though they have enjoyed a comedian, but then comment at the end of a cruise that they should be banned.”
Morgan Van Selman, P&O Product Manager (Entertainment)
“Port Canaveral is a particularly popular homeport for UK passengers as it is the most conveniently-located for combining cruises with stays in Orlando. More than 50 per cent of our UK Carnival guests opt to flycruise-and-stay. The cruise itself offers better value than a land stay in Florida since so much more is included in the cruise fare.”
Lynn Narraway, Managing Director UK Business, Carnival Cruise Lines
“The UK will never be one of the largest markets for Costa Cruises but 2009 was an example of why it will always be a key one for the brand. Not for the first time, the British showed just how important their annual holiday is to them. Our UK sales rose again, so we are now attracting about treble the number of UK passengers than four years ago.”
Marco Rosa, UK Managing Director, Costa Cruises
“A new ship always stimulates increased consumer curiosity and media interest but Seabourn Odyssey was also designed to take ultra-luxury cruising to a new level and open it up to a broader market. We expect an even bigger boost from the arrival of the next new ship, Seabourn Sojourn, because this will be named in London this summer.”
Andrew Magowan, Vice-President EMEA, The Yachts of Seabourn
And a few interesting facts and figures:
Peter Shanks, President and Managing Director, Cunard Line
“We are lowering our energy consumption every year by between 3 and 4 per cent through a variety of solutions from new paints and hull coatings to simply slowing the ships down. Longer (seven-day) transatlantic crossings are one major change which will mean a greener, as well as a lower cost operation.”
Micky Arison, Chairman and CEO, Carnival Corporation
“We researched our passengers’ views on dining and what they liked best on our ships. As a result, menus have been changed with some old British favourites – like the savoury course – re-introduced after a long time away. The research also revealed that there was a strong demand for more fish and other dishes perceived as ‘healthier’ so there is now a greater range on the menus.”
Carol Marlow, Managing Director P&O Cruises
“We never book an act we have not seen live as we do not want any racist or sexist material. We always monitor response to the acts in customer questionnaires because quite often people in an audience will laugh and applaud and look as though they have enjoyed a comedian, but then comment at the end of a cruise that they should be banned.”
Morgan Van Selman, P&O Product Manager (Entertainment)
“Port Canaveral is a particularly popular homeport for UK passengers as it is the most conveniently-located for combining cruises with stays in Orlando. More than 50 per cent of our UK Carnival guests opt to flycruise-and-stay. The cruise itself offers better value than a land stay in Florida since so much more is included in the cruise fare.”
Lynn Narraway, Managing Director UK Business, Carnival Cruise Lines
“The UK will never be one of the largest markets for Costa Cruises but 2009 was an example of why it will always be a key one for the brand. Not for the first time, the British showed just how important their annual holiday is to them. Our UK sales rose again, so we are now attracting about treble the number of UK passengers than four years ago.”
Marco Rosa, UK Managing Director, Costa Cruises
“A new ship always stimulates increased consumer curiosity and media interest but Seabourn Odyssey was also designed to take ultra-luxury cruising to a new level and open it up to a broader market. We expect an even bigger boost from the arrival of the next new ship, Seabourn Sojourn, because this will be named in London this summer.”
Andrew Magowan, Vice-President EMEA, The Yachts of Seabourn
And a few interesting facts and figures:
- More than 1,000 couples got married on board the P&O and Princess fleets in 2009.
- Enough carpet to cover 27 football pitches is replaced each year on board the P&O Cruises fleet.
- More than one million eggs are served each year on board Ocean Village [That’s a lot of hens who will be put out of business when the ship transfers to P&O Australia later this year].
- Passengers drink 23.5 million cups of tea on Princess, P&O and Cunard ships, and 2,5 million bottles of Champagne on Cunard alone.
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