Design guru Nate Berkus – America’s answer to Lawrence Llewellyn Bowen except he’s Jewish, gay, and cool – is to be a major influence on the look of Celebrity Cruises’ newest ships.
Berkus, who was the host of two series of home makeover shows on network TV in the US, has been appointed Design Ambassador for Celebrity’s Edge class.
Alongside Celebrity’s president and CEO, Lisa Lutoff-Perlo, he will be at the helm of a series of events revealing details of the ships from March onwards.
Until now, Celebrity has disclosed little about the four planned vessels – scheduled for launch between 2018 and 2022 – beyond the fact that they are being built at a shipyard in France, measure 117,000 tonnes each, and will carry 2,900 passengers.
When I pressed Lutoff-Perlo for details at last year’s Seatrade Cruise Global convention in Fort Lauderdale, she would confirm only that unlike the ships in sister brand Royal Caribbean’s fleet, the Edge vessels would not be fitted with waterslides. Not exactly an earth-shattering exclusive.
A pioneer in the design industry, Berkus established his award-winning interior design firm at the age of 24, and he has transformed countless interiors around the world for more than 20 years. His signature style has been carried through to his highly popular product lines available at retailers throughout the USA.
“Nate Berkus embodies modern luxury, and evokes a global aesthetic with his forward-thinking style, which is admired by the design community and the world at large,” said Lutoff-Perlo,
“When we first sat down with Nate, we knew this was going to be an incredible partnership. We share a love for the same things: modern luxury, one-of-a-kind design, and global travel. We couldn’t think of a better person to collaborate with on the truly transformational Edge Class.”
Berkus added: “When Celebrity approached me about a potential partnership, I couldn’t wait to get on-board – pun intended. Their commitment to delivering the very best in terms of luxury design, but also their attention to the overall experience, the level of detail and care, really stood out for me,”
“I love the idea that we can travel beautifully, and that every moment of the experience – from start to finish – is exceptional. That’s what the Edge Class is all about.”
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